We published a report yesterday explaining that iPad had
finally been topped in terms of revenue in the tablet market by devices that
are Android based. Today, while researching the topic further, I was pointed to
an article published early this morning by Apple Insider. The article is titled
“The curious case of IDC, Gartner & Strategy Analytics’ PC, phone &
tablet data on Apple.”
Daniel Dilger, the author of this piece points out that
market research firms have been biased against Apple Inc. for several years. He
goes back as far as 2004 in his research to quote articles claiming doom and
gloom for the Mac brand as Apple’s market share dropped to less than 2 percent
in the global PC market.
Dilger is however, careful to point out that none of the
people who thought that Apple was a dying company could see the value of the
soon to be launched iPhone, nor did they realize that powerful device would
carry Apple to the top of the smartphone market. These people also failed to
see the coming of the iPad, a powerful mini-computer that offered everything a
Mac offered – on the go.
He claims that research firms have been altering the way
they gather data in order to skew public opinion of Apple Inc. By making the
terms used to define tablet computers very broad, they can include devices that
have no direct bearing on iPad sales. These devices are actually the furthest
thing from being competition to Apple’s top notch tablets.
Check out the full article here.
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